Category: Localization Best Practices - Page 12

This pillar covers the essential operational and linguistic foundations required for high-quality global content. Articles focus on Translation Management System (TMS) utilization, Linguistic Quality Assurance (LQA), vendor management, and team collaboration. Learn how to optimize your project management flow, maintain terminology standards across teams, and reduce costly rework cycles. This is the resource for Localization Managers and Project Managers.

How to do advertising localization

How to do advertising localization: strategies for global success

Localization is crucial when it comes to advertising globally, and it goes beyond simply translating the words. A successful brand localization is composed of thousands of decisions made market-by-market, considering cultural differences and emotional appeal. This article highlights strategies for success in advertising localization and provides a step-by-step guide on how to loca

Updated on September 9, 2024·Stefanos Bournias
Branding localization blog

How to develop a successful brand localization strategy

Imagine you’re moving to a new country. You’re fluent in the language – but with an accent. Your patterns of speech, the way you dress, the meals you cook all mark you out as a foreigner. None of this is bad. But it does mean you won’t be seen as a local. That’s where product localization comes in, it’s the process of adapting not just the language, but the entire experience to

Updated on September 9, 2024·Stefanos Bournias
2023 Top Localization Professionals blog featured visual

2023 Top localization professionals

The people of LinkedIn have spoken. Here’s a list of the top 30 localization professionals and experts to follow in 2023 crowdsourced from LinkedIn.

Updated on August 29, 2024·Stefanos Bournias
Multilingual websites visual

We analyzed the best 5 examples of multilingual websites

Creating multilingual websites is one of the best ways to connect with audiences around the world. But it’s not just about adding a language switcher or running text through a translator; effective website localization ensures that your content is culturally relevant, accurate, and user-friendly across all markets. The most successful multi

Updated on January 27, 2025·Mia Comic
How to Choose a Translation Company

12 best translation and localization services & companies

Successful localization depends on collaboration with your language partner to deliver the best results for you and your customers. Integrating software internationalization into this process can streamline localization by ensuring your product's design is adaptable to various languages and cultural norms. By focusing on a seamles

Updated on July 25, 2024·Agnese Kalnina
website_localization

How to translate a website in 10 simple steps

Website translation is important for several reasons, and it’s not just for ensuring that your potential buyers understand your offer. There’s more to it than bridging the language gap. When you commit to properly translating your website, you’re creating an opportunity for new audiences to interact and connect with your brand in a meaningful way. Using

Updated on August 26, 2024·Ilya Krukowski
Continuous_localization

Continuous localization and translation 101: what it is and when does it makes sense

For an ambitious high-growth business, the question of going global in most cases is not “if” but “when”. However, the majority of businesses typically fail to recognize that there's a lot more to building a truly global product (especially a digital product) than translations. Hence, localization is often an afterthought. Furthermore, adding new languages and entering new markets are often thought of as one-off tasks with clearly defined project endings. But digital products (sof

Updated on September 29, 2023·Emils Veveris
Growth research report

Localization - a strong antidote to the downturn

Amidst the current economic climate, companies are facing some unprecedented challenges. While the last two years have seen digital transformation supercharged for many organizations, this has taken place against the backdrop of globalization and significant disruption to global supply chains, workforces, and financial markets. In the face of these challenges, many organizations are looking for new ways to coop

Updated on September 13, 2024·Petr Antropov

Stop wasting time with manual localization tasks.

Launch global products days from now.

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